So difficult in the business world today! Smaller companies go bankrupt or closed abruptly in the first five years. In the next five years is to "pack" the store close. Why so many businesses fail?
The reasons lie in three spheres. These areas of influence can be labeled personal, customer services and operations.
The personal sphere is the owner's personal motivation to start a business. For example, if an owner want to start your own business, but is not willing to make the sacrifices necessary to succeed, then they are disadvantaged compared to other motivated entrepreneurs. When a business starts for the first time often do not have much money. The owners are required to sacrifice time, money and happiness to succeed. If you can not do that, it is unlikely that a company will prosper. Many times owners thought they could face challenges, but disappears once the novelty of "being your own boss" close the door.
Customer Sphere is one of the most important components of your business. Without customers, you have no sales, no sales, you have no money and without money you do not have a business. Many factors are generating a good customer. At first, you must have a viable marketing strategy that targets your intended buyers. This can be done by developing a psychological profile of your client, and then advertise in the places they frequent. Because it is costly to obtain a new customer than to keep one, you must make sure they are satisfied with your company and your products. Stay in touch with them by sending them a follow-up letter to an investigation.
The scope is only second to the area of customer. In operations that should be an appropriate method of cost reduction, control of documents, and keep improving. Operations may also take effect in tax procedures, accounting, planning workers, profit or non-productive functions.
If all three elements have been considered and designed specifically to increase your chances of survival. Inability to understand the integral details of your company and what it takes to succeed may mean failure in the long term. If you are having difficulty putting all the pieces together then consider a small business consultant.